KEEPING YOUR SANITY BY DISTINGUISHING WANTING FROM LIKING
What we want, and what we end up liking when we get it are two different things. They each involve different parts of our brain, and different states of mind.
Understanding this difference and bringing more consciousness to what you think you want can save you a huge amount of time, effort… and money.
The difference between what we want, and what we will like when we get it is what researchers Dan Gilbert and Tim Wilson call “Miswanting.” We have a strong bias toward what we want, and we often aren’t very good at predicting how we’ll feel once we get it.
The antidote, as with many things, is to bring awareness to the part of the experience we haven’t been looking at.




The ramshackle Club Obama is a shed on stilts above a garbage dump of a beach in Conakry, the capital of the West African country of Guinea. It doesn’t get much business anymore because Obama is no longer popular here. Guineans thought he would flood them with US taxpayer dollars but he didn’t. “Obama did nothing for us,” they’ll tell you.








