THE GOP RACE ONE WEEK BEFORE IOWA
[We welcome legendary political strategist Arnie Steinberg to TTP, whom we hope to have as a regular columnist advising us throughout the 2008 campaign. I have known Arnie since 1966 when he helped me lead Youth for Reagan during Ronald Reagan's triumphant campaign for governor.
Arnie has created or advised hundreds of political campaigns at all levels, written two graduate texts on politics and media, and is an expert in every phase of campaigns, especially free/earned and paid/advertising media.
He has produced, written and directed television and radio commercials for many candidates, ballot measures and issues. He has conducted more than 1700 surveys and focus groups. I asked him to set the Republican parameters as we go into Iowa and New Hampshire. We are privileged to have him be a part of To The Point. ---JW]
Once the Republican nominee is chosen, we will be told what the turning point was in his campaign. And history then will be rewritten about how inspired it was. The reality is there are few brilliant campaigns; typically, the winning campaign is the least bumbling.
So let's handicap the GOP aspirants a week before Iowa - Paul, Huckabee, Romney, Thompson, Giuliani, and McCain - from a campaign standpoint. I can tell you there'll be some surprises.