THE FUTURE OF ONLINE PRIVACY
The coming years will make you more vulnerable than ever
What are the dangers of storing ever more e-mail, documents, photos and financial account information online? I first read interviews with experts and then designed several scenarios that depict what could happen in the next few years if technological innovation and public policy trends in three categories - online storage, location tracking and biometrics - remain on their current course.
Tracking Your Location
The scenario: The police are at your house on official business, your inbox is flooded with pornographic ads - and all you did was drive to the mall to buy an anniversary gift. Welcome to wireless location tracking in the year 2020.
On Saturday morning, you jumped into your car and plugged in your new high-speed Internet phone. The phone downloaded data to the car's real-time holographic traffic map and guided you to the mall along the route with the least traffic. To find the jewelry store, you downloaded a map of the mall to your phone. The turn-by-turn directions took you past a new lingerie shop, so you wandered inside for a few seconds. Then you proceeded to the jewelry store, and in 15 minutes your shopping was done.
A little later, you started receiving raunchy multimedia messages hawking sex toys.
While you were inside the lingerie shop, the store's data reader pinged your phone via Bluetooth and then automatically bought your contact information from commercial data brokers. Now its affiliate, which sells novelty adult items, can legally market to you via e-mail, claiming an ongoing business relationship.
